With Native Advertising, an organization can reach consumers in a content friendly manner, providing users with a deeper level of information in a long form content format. Native Advertising is consistently reported as consumers preferable ad format as it’s less intrusive and blends in with standard website content.
What is Programmatic Native?
Enrich the user experience by adding value to your site content with native ad networks that can be easily measured using the same key performance indicators (KPIs ) you rely on for programmatic display. In-feed and in-article native ads allow your organization to immerse their brand within the publisher’s site to reach the right user at the right time within the right context.
This winning combination drives engagement and Click-Through-Rate (CTR), reduces Cost-Per-Acquisition (CPA), and more to enhance your omnichannel campaign performance.
Upload an image, logo, copy, and URL into the platform, and the technology formats your content to match the unique look and feel of the publisher site, whether it’s displayed on a smartphone, tablet, or laptop.
Programmatic buying with 3 Run gives you real-time reporting insights to measure campaign success, test your creatives, and optimize to the content and images that perform with your target audience.
What kind of targeting are we leveraging?
3 Run is able to leverage multitudes of content targeted options such as Sports, Entertainment, Health, Politics, Travel, Family, and more. 3 Run is able to place relevant blog and site content within relevant content verticals creating a unique way to distribute their content to millions of users on thousands of websites around the globe.
Why is 3 Run the best partner for Programmatic Native?
Scale, quality sites, and quality execution are the primary challenges faced by many providing Native Advertising solutions for clients. 3 Run's Native network includes thousands of publisher sites in many different verticals, allowing us to run hyper local Native Advertising campaigns in tight geos, at scale. The network of sites are comprised of high quality, recognizable publishers that are desirable to every content marketer’s goals. Creative executions dynamically match target site templates, font styles, and content management systems, making each campaign custom and elegantly executed.
With 3 Run Single Media you get all the services that define your organization online with a single, focused provider. Consolidated services mean easy strategy adjustments to stay on top. Efficient, effective, adaptable.