Case Studies

Device ID - Church

Church Christmas

CHURCH USES DEVICE ID TO SPREAD AWARENESS AND HARNESSED IT TO FIND NEW MEMBERS

Objective

To increase awareness and attract attendees for the client’s Christmas show.

Solution

We recommended using Device ID to target populated areas where families are likely to be seen. We also geo-fenced family friendly attractions such as theatres, malls, zoos, etc.

Objective

The client wanted to increase awareness and overall enrollment for the fall  semester.

Solution

We ran Display campaigns (Dominant and Basic Blend) to target prospective students interested in college, continuing education and online courses. We used an Extended TV Video AdMix (OTT + Pre-roll + YouTube) to educate and influence prospective students with highlights and high impact images of the campus. We targeted English and Spanish speakers as well as veterans looking to go  back to school.

Extended TV AdMix - College

LOCAL COLLEGE CREATES AWARENESS, ENGAGEMENT, AND QUALITY LEAD INQUIRIES WITH AN AGGRESSIVE VIDEO AND DISPLAY CAMPAIGN PROMOTING THEIR FALL START

EXTENDED TV ADMIX - BANK

BANK EXCEEDS GOAL BY LEVERAGING THE POWER OF TARGETED PROGRAMMATIC ADS

Objective

The client wanted to increase awareness of the bank, drive traffic to the website, and schedule new mortgage and/or refinance appointments..

Solution

We recommended Display AdMix (Display + Facebook/Instagram + YouTube) to reach their target audience on multiple platforms. Implementing a budget-based campaign allowed us to optimize towards the products performing best.

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